Printing Contests — Judging is Art and Science

So why does a printed piece fall short, while another cops the blue ribbon? Well, when the art of subjective design quality collides with the science of objectively analyzing print production, the final judgment is often rendered over the most subtle of differences.

The biggest question on everyone’s mind is: What is the tipping factor in the decision-making process? Is it supposed to be a printing contest or a design competition? Often times, it’s both, which is where the process becomes clouded.