The Fong Dynasty

PI: How about the impact on the amount of printing you'll see as a printer, relative to the Internet?

Fong: Actually, I think the Web and e-commerce can yield printers more printing, not less. There's a lot of printing demand for niche market segments already. For example, Web requests are driving the catalog business. And look at the effect the success of companies like Amazon.com and Land's End is having on packaging. So, those who embrace the Web will find increased market share. The people who hold the data—digital files, images, etc.—will wield a lot of power.