The Fong Dynasty

Fong: We find that we're doing a lot more color printing. The Internet has taken away some of our traditional black-and-white documentation business among our Silicon Valley customers, but we've seen many of these jobs converted to full color "instruction sheets."

We're also conducting much more traditional commercial printing: direct mail and marketing collateral. Lately, we've seen more finance and banking business. Our on-demand digital printing capabilities provide us with substantial business, because clients are looking for quick turnarounds. If you treat your customers well and provide exceptional service and speed, you can develop a very strong, loyal customer base from customers seeking digitally printed materials.