The New Print Production Mantra: Unified Offset/Digital Workflow

Ray Cassino, Director, Prepress Product Management for Heidelberg, puts it this way: “Because digital presses were so different from offset, and because of the lack of sophisticated workflow systems for these devices when they first hit the market, we had a dual evolution. Traditional prepress products were driving filmsetters or CTP based on one architecture from an established set of vendors, and different players were bringing digital presses to market with their own workflow systems based on their applications needs five to six years ago and earlier. Now that digital presses have gotten faster and deliver better quality, it makes no sense to have two parallel workflows that will never intersect.”