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Larco International's quick ascension to the GPO elite was made even swifter and differently from Colonial. A direct mail and laser imaging company, Larco looked to the high-end segment of the GPO market where each reward is of very substantial dollars.
Dave Dillon was the account rep who successfully lobbied company president Larry Scott to allow Larco staff to pursue available work from GPO. But, he did so only after the staff learned what to do to gain the work and successfully flow it through the business.
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