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Ben Cooper, Executive Director of The Print Council, enthusiastically welcomes all three organizations for their dedication to help promote print as an effective marketing medium. “HBP, Mossberg and PICA all understand that the best marketing buyer is an educated buyer. Print, as an effective medium and a responsible one, has a rightful place in every marketing budget, and we know these organizations will help to build awareness of this in the marketplace. We look forward to their contributions.”
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