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Now everyone knows that our economy works on supply and demand. If the FoodMart is not selling butter, it goes on sale. If SuperColorLithoGraphics has idle presses, printing goes on sale until it lands some work, even if those jobs lose money. It took those jobs away from its competitor down the street, MagicLithoColor (MLC), so MLC cuts prices until it can land a few unprofitable jobs. Now everybody is losing money.
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