Environmental Compliance — Being ‘Green’ Reduces Red Ink
This article began by posing the question: “How is the trade-off between being a responsible steward of investor resources and being a responsible user of environmental resources resolved?” There are no simple answers or quick fixes here, but the steps in the process should be clear. They include aggressively identifying eco-friendly alternatives, carefully considering their financial impacts, including the financial costs of failing to comply with current or future governmental regulations, and making sure that you measure both costs and benefits of eco-friendly decisions, including marketing benefits that come from becoming an “eco-friendly” supplier of print.
- Places:
- Southern California
Gerry Michael is a CPA/consultant who has focused his practice on the printing industry for nearly 35 years, first as the founder of GA Michael & Company, and later as Graphic Arts lead partner at Carlson Advisors. Currently, he is a consulting principal with the firm of Falco, Sult Inc., and works with printers across the country on management and strategic planning issues, and is a frequent speaker at industry meetings, and contributor to various industry publications.
