Web-to-Print Portals: 12 Steps for Getting End User Buy-In, Boosting Utilization

"We do charge, on occasion, for bigger projects," says Brian Baarman, vice president of finance and administration for Holland Litho. "In one case, the client had hundreds of products [for which Holland Litho had to build templates], so there was a charge for that."

2) If the link to the portal will be on the client's intranet, place the link in a place where employees regularly go to conduct business. "If you make the link hard to find or access, they won't use it," says Jennifer Matt, president of Web2Print Experts, a technology-independent software consulting firm that regularly consults with printers on the selection, installation and rollout of Web-to-print systems. "Put it on the most visited page on the client's intranet, or on a page where they regularly go to access other services."