2015 Hot Print Markets Analysis: Target Verticals That Fit Your 'Sweet Spot'
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Dressing down one size to No. 12 will be Fashion ($595B, -3 percent; with $6.9B to print, -3 percent). The sparkling exception is jewelry (+9 percent). Signet (+54 percent with the acquisition of Zale) will own the most stores, store names and designer lines. Tiffany’s (+10 percent) is taking the cue and mix shifting to high-margin designer fashion jewelry.
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Vincent Mallardi
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Vincent Mallardi, C.M.C., is a the chairman of the Printing Brokerage/Buyers Association International (PBBA) and is a Certified Management Consultant in the paper, printing and converting industries. He is also an adjunct professor in economics. Contact him via email at vince@pbba.org
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