At No. 20 will be security/protection ($199B, +7%; with $4.8B to print, -32%). As governments no longer provide personal and property safety, private firms will—at a price co-paid by insurance companies and philanthropies—fill the void. Foreign operators are buying up small U.S. companies, and there will be major branding, promotional and detection product outlays over the next few years. Flexo, screen, hybrid digital/sheetfed and special-process security printers (a vital part of this sector) will be well rewarded, as demands accelerate past ’09.
Vincent Mallardi, C.M.C., is a the chairman of the Printing Brokerage/Buyers Association International (PBBA) and is a Certified Management Consultant in the paper, printing and converting industries. He is also an adjunct professor in economics. Contact him via email at vince@pbba.org