Rank the relative presence of each category to the geographies of your production facilities and sales offices in order to set the sales agenda for the New Year. It will ring in as something very new. PI
About the Author
Now in its 30th year, Vincent Mallardi’s “Hot Markets Annual” is the longest, continuous forecast of the printing industry by sector, region and product. The complete, 170-page study is available for purchase by contacting the author at vince@pbba.org.
Vincent Mallardi, C.M.C., is a the chairman of the Printing Brokerage/Buyers Association International (PBBA) and is a Certified Management Consultant in the paper, printing and converting industries. He is also an adjunct professor in economics. Contact him via email at vince@pbba.org