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Erik Cagle
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OK to Outsource
Three examples during Rickard's tenure have reinforced his faith in the outsourcing mantra:
• At one time, Rickard Bindery employed a delivery truck driver. When the driver passed away, Rickard re-evaluated the merit of maintaining delivery services in-house. His expenses were $70,000 a year. "I asked myself, 'why in the hell am I in the truck driving business, especially since I don't know anything about keeping a truck?' " As a result, Rickard hired a third-party trucking firm, and his outlay shrunk to just $15,000.
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Erik Cagle
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