4over’s First Red Tag Round Table Well Received
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The response to “Project Red Tag” was overwhelmingly positive and enthusiastic. Attendees praised the innovative thinking behind “Project Redtag,” and the concern it shows for the print reseller. They were still peppering Zarik with questions and comments well past 11:00 p.m. Towards the end of the evening one family printer with over 30 years experience told the audience that the rise of direct to consumer online print companies is the biggest threat to the print reseller businesses. He then told his colleagues that he saw Project Red Tag as the solution to that threat.
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