Get Lost on Memory Lane –DeWese

It will probably be easier if I examine the topics in broad categories, like sales behavior. Another big category will be selling skills.

I'll start with sales behavior. There is the psychology of selling. There are two parties in 
a sales interven- 
tion, the 
buyer and the seller. And, de-  pending on the psychologist you follow, there could be more than 20 behavioral patterns for each party. It places a heavy burden on the salesperson who must adapt to the buyer behavior that she/he encounters.