Transcontinental Concludes Sale of U.S. Direct Mail Assets
The transaction price amounts to $112.5 million. Transcontinental's direct mail group in the United States generated revenues of $153 million in 2009 and has about 1,200 employees.
About Transcontinental
Transcontinental provides printing, publishing and marketing services that deliver exceptional value to its clients and provide a unique, integrated platform for them to reach and retain their target audiences. Transcontinental is the largest printer in Canada and in Mexico, and fourth-largest in North America. It is also the country's leading publisher of consumer magazines and French-language educational resources, the second-largest community newspaper publisher, and its digital platform delivers unique content through more than 120 Web sites. Its Marketing Communications Sector provides advertising services and marketing products using new communications platforms supported by database analytics, premedia, e-flyers, email marketing, and custom communications. Transcontinental is a growth-oriented company with a culture of continuous improvement and financial discipline, whose values, including respect, innovation and integrity, are central to its operation.
- Companies:
- IWCO Direct
- Transcontinental Inc.