TransPromo Transforms Bills and Statements from a Cost Center to a Revenue Center

While direct mail has a place in trying to attract new customers, most marketers will tell you, direct mail and e-mail marketing performs poorly with existing customers when compared to TransPromo documents. It is possible to produce TransPromo documents that command dramatically improved customer response directly from the existing print stream, without having to go back to the original applications or programs and the systems on which they run. With new technologies available for whitespace management in the production shop, and for the customer with smart phones and other mobile devices, forward thinking organizations are taking advantage of more efficient ways to provide meaningful offers to their best customers.