TransPromo Transforms Bills and Statements from a Cost Center to a Revenue Center
Technical Support
There are many document composition solutions available on the market today, but for the most part in order to achieve true TransPromo functionality, they require a high level of technical support either from internal IT staff or from specialized technical consultants. Until recently, solutions in this space were too complicated and too burdensome to support. As a result, many organizations simply did not have the time or the resources needed to make TransPromo a reality. Some attempted to side step the technical support constraints by utilizing common pre-press or desktop tools like Quark or Microsoft Word, but the results are cumbersome and slow, and lack the sophisticated personalization and data mining capabilities needed to meet the needs of ongoing one-to-one marketing campaigns.
- Companies:
- Quark Inc.