TransPromo Printing — Making a Strong Statement
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Mark Smith
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“The customer’s CMO may hear about transpromo and go to the IT department, only to have the IT staff respond, ‘We don’t have time for this. We have millions of transactional documents that have to go out every week, and you want to muddy it up by trying to put a marketing campaign into it?’ That is where our solutions consultants can step in and, with an understanding of the requirements on both sides, be more of a facilitator within the customer’s organization.”
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