Trend Graphics: Defying Print Conventions

"The reason our son and son-in-law are not more involved is we can't afford them yet," Joan Gajewski admits. "Once we meet their salary requirements, I'm sure they'll be happy to come aboard full-time."

In a competitive market such as Chicago, Bob Gajewski needs every edge at his disposal. He's found an angle with paper purchasing, where buying millions of sheets at a time has provided significant savings that is passed on to customers.