TREND OFFSET PRINTING -- An Upward Trend

Open Communication

"When it comes to our growth, the level of communication we continue to keep with our customers before we make any big purchasing decisions is a huge factor," Nelson says. "We have a strong connection with what's happening with our customer base, and we're light on our feet to be able to make decisions that complement that. When I say light on our feet, if it means we need to buy an $8 million press, it doesn't take an act of Congress to do that. We have a structure in place that can get it approved very quickly.