Brilliantly Simple Dimensional Invitation Idea: 60-Second Fold of the Week
This week's spotlight is on a simple and smart way to add a sense of dimension to a brochure. This gorgeous invitation was produced by C.J. Graphics in Toronto for its annual open house and fundraiser. Ariad Communications designed a two-panel folded insert that was tipped-in to a tri-fold to add depth. Varied lengths of the panels made a delicate laser-cut scene come to life.
This concept can also work in much simpler design scenarios with basic stepped or angled trim panels as well. Simple and beautiful!
How was this Brilliantly Simple Dimensional Invitation Idea created?
- Folding Style: Tri-fold with Tipped-on four-pager
- Print Production: C.J. Graphics Inc., Toronto
- Design: Ariad Communications
- Paper: Stardream Crystal Metallic 105# Cover
- Size: Flat (Shell): 18" x 5"; Folded 6.75" x 5"
- Finishing: Digital laser-cut/crease in-house on a Highcon Euclid, fold, assemble and glue
- Notes: Printed 2/2 on a six-color, 41" Heidelberg XL 105 offset press. 6,000 qty.
- Budget Rating: Moderate
Trish Witkowski shares her super-cool folding samples and helpful production tips. View the “60-second Super-cool Fold of the Week” archive at www.foldfactory.com.
- Companies:
- Heidelberg
- Highcon
Trish Witkowski is Chief Folding Fanatic at the online community foldfactory.com. She holds a bachelor of fine arts degree in graphic design and a master of science degree in Graphic Arts Publishing from Rochester Institute of Technology's School of Printing Management and Sciences (now the School of Print Media).
An award-winning designer, Trish held the position of creative director for a Baltimore-based agency for six years, and has taught design and desktop publishing at the college level. She has a specialized expertise in the area of folding and is the creator of the FOLDRite™ system, a 2004 GATF InterTech™ Technology Award winner.
Trish frequently publishes articles for graphic arts industry publications, and has written three books on the topic of folding: A Field Guide to Folding, Folding for the Graphic Arts: A Teacher's Handbook, and FOLD: The Professional's Guide to Folding.
