Two Decades of Laughs with Substance --DeWese

Printing is a highly complex and changing technology. Winners know what they are selling. Whether it's gravure, flexo, sheetfed offset, web offset or old-time letterpress, winners know their prepress, press and finishing capabilities cold.

Winners also intimately know their markets, whether by product or industry. They can name the major and most minor players in their target markets, and can tell you a lot about each company. They are also students of their customers and priority prospects. They know the human beings who buy printing and they know the organizations that employ those humans.