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Erik Cagle
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Speaking of which, Hamrick is a big fan of innovation and isn't afraid to have his plant manager, Gilbert Ashdown, find innovative configurations for UBS' equipment. For example, when manuals printing was a big part of its operation, Ashdown hooked roll-to-sheeters up to one of UBS' sheetfed presses. By purchasing roll stock, the company gained a 25 percent discount off its sheetfed paper prices and was able to remain price competitive on the book front and still maintain sheetfed quality.
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