Ultraviolet Printing — Followers of the Light

Pictorial Offset’s Samuels concludes that UV printing will go as far as customer demand takes it—and printers will enjoy the ride.

“Our customers are continually looking for ways to differentiate their offering to their customers from their competitors,” Samuels observes. “In servicing those customers—and their customers—we are continually looking for better ways to improve our service to them.”