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Advertising Materials Draw Suit
JACKSONVILLE, FL—Five motorists here are taking a Pitney Bowes subsidiary to court for placing advertisements inside their automotive registration packets, the Associated Press reported. The suit alleges Imagitas used personal information provided by the Florida Division of Highway Safety and Motor Vehicles to “target and distribute advertising materials.” A lawyer for the plaintiffs claims that the use of motorists’ names and addresses for commercial use is a violation of the federal Driver’s Privacy and Protection Act.
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