U.S. Coupon Market Posts Record-breaking Distribution and Redemption Numbers

LIVONIA, MI—Jan 29, 2010—Shoppers saved nearly $3.5 billion with coupons in 2009, according to the Year-end 2009 Consumer Packaged Goods (CPG) Coupon Industry Facts Report recently released by NCH Marketing Services, Inc., a Valassis company. A record number of coupons in the marketplace contributed to this increase of $800 million, or nearly 30% more than 2008.