U.S. Postal Service to Offer Six Money-Saving Mailing Promotions in 2013

Aug. 1 – Sept. 30, 2013:
• Emerging Technologies—Building on the successes of past mobile barcode promotions, this promotion provides an upfront postage discount for customers who integrate specific emerging technologies into their mail campaigns. The planned cutting-edge innovations to be highlighted are near-field communication, augmented reality and mobile-enabled authentication technologies. This promotion is designed to elevate awareness of how innovative technologies can be integrated with a direct mail strategy to enhance the value of direct mail. Customer registration begins June 15, 2013.