Mailing & Fulfillment — ‘Move Update’ Moves Forward

The sole purpose of this agreement and the 99 Percent Test is to determine that 1 percent or less of the addresses have a change of address on file and to identify addresses that do not have a ZIP+4 code. For more information, visit http://ribbs.usps.gov/MUProcessGuide.pdf.

Give your clients the information, so they can check it out themselves. This will preclude their tendency to want to "shoot the messenger." Now, if you haven't discussed this with your client in the past, you can explain that even though the requirement has been in existence for some time now, the Postal Service has not been aggressively enforcing it.