Valassis and AOL Team Up to Deliver More Digital Coupon Offers
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LIVONIA, MI—Jan. 26, 2011—Valassis announced that it has formed a strategic relationship with AOL Inc. to create one of the largest paperless digital coupon footprints in the United States, including over 7,500 grocery retail stores. This agreement also enables the sharing of digital coupon offer content across each other’s online and mobile networks. Offers will be live on AOL’s Shortcuts.com, on Valassis’ Web properties and across the participating retailer Websites in the RedPlum Digital Network and AOL’s network of Web and mobile sites.
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