Valassis and The Great Atlantic & Pacific Tea Co. Announce In-Store Marketing Partnership

LIVONIA, MI—Nov. 11, 2010—Valassis (NYSE: VCI), one of the nation's leading media and marketing services companies, announced today that it has entered into a multi-year partnership with The Great Atlantic & Pacific Tea Company (A&P) (NYSE: GAP) to develop and execute in-store marketing and media programs. The new partnership will maximize efficiencies across the A&P family of supermarkets and ultimately create a shopping environment that directly meets consumers' needs.