Valassis--King of Coupons

Valassis extends the same type of emphasis on its employees across the board—all 1,400 of them. In fact, Lynn Liddle, vice president of investor and public relations, says it's VCI's ability to attract, motivate and retain a great workforce that was part of the reason it was selected as one of Fortune magazine's "Top 100 Companies to Work for in America"—an honor it has received four times.