Valassis--King of Coupons

Pretty amazing stuff, but not near as amazing as what Valassis plans to do in its immediate future. For example, sharpening its Internet focus.

"We see numerous opportunities to leverage our off-line media assets, like our broadly distributed free-standing inserts and plastic sample bags, for online opportunities," says Anderson. "We are already selling programs in these traditional media to dotcom companies like Petsmart.com, espn.com and many others.