No to ‘Value-Added’ Plans –Farquharson/Tedesco
Job I:
JOE: “The miniature folding portion of this job is 90 percent of the value of this job. We’ll take a pass.”
JANE: “Bring it on baby! We have the perfect miniature-folding partner for this job. I’ve been in their plant many times and, rest assured, we’ll take complete responsibility for the whole thing; you don’t have to worry at all.”
Very much alive and now officially an industry curmudgeon, strategic growth expert T. J. Tedesco can be reached at tj@tjtedesco.com or 301-404-2244.
Bill Farquharson is a respected industry expert and highly sought after speaker known for his energetic and entertaining presentations. Bill engages his audiences with wit and wisdom earned as a 40-year print sales veteran while teaching new ideas for solving classic sales challenges. Email him at bill@salesvault.pro or call (781) 934-7036. Bill’s two books, The 25 Best Print Sales Tips Ever and Who’s Making Money at Digital/Inkjet Printing…and How? as well as information on his new subscription-based website, The Sales Vault, are available at salesvault.pro.
