The lesson: Anticipate.
Story #2:
On a motorcycle ride through Cape Cod this past July, Bill stopped by a gift shop where he found the perfect Christmas present for his best friend. It was a special order item that, he was told, would come in by the middle of September at the latest. No problem. The order was placed and Bill was told to wait for a phone call.
Bill Farquharson is a respected industry expert and highly sought after speaker known for his energetic and entertaining presentations. Bill engages his audiences with wit and wisdom earned as a 40-year print sales veteran while teaching new ideas for solving classic sales challenges. Email him at bill@salesvault.pro or call (781) 934-7036. Bill’s two books, The 25 Best Print Sales Tips Ever and Who’s Making Money at Digital/Inkjet Printing…and How? as well as information on his new subscription-based website, The Sales Vault, are available at salesvault.pro.
Very much alive and now officially an industry curmudgeon, strategic growth expert T. J. Tedesco can be reached at tj@tjtedesco.com or 301-404-2244.