VARIABLE DATA INTEGRITY — ZERO TOLERANCE POLICY

As a rule, the company produces a reference book that is approved for color when a program is launched, DeSantis reports. Clients then may ask to see a follow-up sample book every month or two to make sure the color stays consistent, he notes.

Reference color books are also used in the shop’s internal QC process. Press operators go through a regimen when they first load a job to get color up to spec, DeSantis relates. The operator runs dummy records to get color up to the reference, signs off on the acceptable sheet and then loads the live data.