VARIABLE-DATA SOLUTIONS--Refining Raw Data

Breaking With the Past
With the exception of interoperability, the job processing capabilities enabled by PPML are not new to the market. A number of the proprietary data formats and systems developed by individual manufacturers already support page element caching and reuse.

That's where the potential for problems may lie. Manufacturers agreeing to work together to develop a standard is one thing, but getting everyone to implement it in an effective way is quite another. Technology and marketing concerns can impede progress.