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One of the important lessons from those who have been there, especially those who have developed their own highly flexible proprietary solutions, is that custom builds can wow the client, but each build requires a certain level of internal maintenance.
The more custom builds you have, the more staffing time it requires to maintain them. Even though each customer’s preferences may be reasonable, when you build a large client base, the amount of time can become draining on your staff (translation: expensive).
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Heidi Tolliver-Nigro
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