Database Management -- The Cleaner, the Better

Industry-wide, however, Webber predicts that printers without data specialists will lose customers to competitors that provide all of these services under one roof—and that can give customers price breaks, as well as secure data chain-of-command. He also foresees the USPS continuing to propel increased address hygiene to reduce its UAA mailing costs, which, according to postal service statistics, can be as high as $2 billion annually.