Hot Markets for 2007 — Prepare for Growth
On-track/off-track betting ($0.3B to print, -25 percent) elsewhere will be flat and in rapid consolidation. Online gaming is a long-shot bet for direct mail and loyalty clubs as the U.S. Senate fails to pass the Goodlatte/Leach prohibition bill.
Government/federal and state ($4.6T, +8 percent; with $3.1B to print, +5 percent) will rise to Number 23. Health and human services ($1.4B to print, +30 percent) will outspend other federal agencies by three times, on average, as Congress pushes universal healthcare and pandemic response.
Vincent Mallardi, C.M.C., is a the chairman of the Printing Brokerage/Buyers Association International (PBBA) and is a Certified Management Consultant in the paper, printing and converting industries. He is also an adjunct professor in economics. Contact him via email at vince@pbba.org
