Wave2 Media Solutions Becomes GossRSVP OEM

Wave2 will offer GossRSVP mobile messaging as a white label addition to i-Publish AdPortal. An advertiser will be able to visit an AdPortal site and purchase an ad package for a print or on-line ad that will be embedded with a unique message ID.

“Wave2 Media’s i-Publish AdPortal is being used by some of the largest newspaper chains and other media outlets,” explains Brian Gorman, vice president of sales for the company. “We are excited about integrating the GossRSVP media-to-mobile features within our platform, giving advertisers the added-value option of including interactive components within their ads.”