Now, go click on your company's home page. Does it accurately reflect your strengths and make it clear what you offer? Will it entice a first-time visitor—perhaps an ideal prospect—to linger? PI
About the Author
Long regarded as a print buyer expert and trade writer, Margie Dana launched her new business in 2013 as a marketing communications strategist with a specialty in printing and print buying. She's as comfortable working in social media as she is in traditional media, and now she's on a mission to help clients build customer communities through carefully crafted content. You may know her as the producer of the annual Print & Media Conference. Although she's exited the event business, Dana is still publishing her popular Print Tips newsletter each week. For details on her services and to sign up for her newsletter and marketing blog, visit www.margiedana.com.
Long regarded as a print buyer expert and trade writer, Margie Dana launched a new business as a marketing communications strategist with a specialty in printing and print buying. She is as comfortable working in social media as she is in traditional media, and now she’s on a mission to help clients build customer communities through carefully crafted content. Dana was the producer of the annual Print & Media Conference.
Although she has exited the event business, Dana is still publishing her Print Tips newsletter each week. For more details and to sign up for her newsletter and marketing blog, visit www.margiedana.com