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Another issue, brought up by Erik Rehmann, KBA North America's marketing manager for commercial and rotogravure presses, is that price competition among printers and pressure to reduce costs are becoming more acute.
"Price competition between printers necessitates ever higher productivity and press availability in order to further enhance operating efficiency," says Rehmann, adding that KBA's newest commercial press, the Compacta 217, was introduced during Drupa 2004. "Large sheetfed printers are enhancing their fleets with 16-page commercial web presses."
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