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Erik Cagle
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“As we built a team to support the products and services customers requested, they wanted other items to be available—inventory product, print-on-demand product and other types of marketing literature,” Farris says. “We can offer a salesperson the ability to customize a sales sheet, or allow a marketing department to offload some of the routine customization or typesetting that it was doing for various office locations. We can add in legal disclaimers, offers, price points and phone numbers and roll the same technology that the business card application afforded across all of the different collateral materials the company might want to have available.”
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- Companies:
- Consolidated Graphics
- Sandy Alexander
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Erik Cagle
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