WEB-TO-PRINT — JUST BROWSING

While there are off-the-shelf software solutions for generating a Web-to-print model, Farris finds that many clients’ needs gravitate toward custom development programs developed by CGX-Solutions. In the end, the printer and customer reap production efficiencies.

Some printers feel the ASP (Application Service Provider) models have their advantages, as well. Parent believes printers need to weigh the overhead of a programmer against using an ASP model that may not have all of the desired features or functionality. For example, some off-the-shelf products work on only Windows PCs or Macs (not both), and certain applications are only compatible with specific Web browsers.