West-Camp Press Adds Second EFI VUTEk GS5000r Superwide-format Printer to Support Growth

FREMONT, CA—April 11, 2014—EFI, a world leader in customer-focused digital printing innovation, announced that Columbus, OH-based West-Camp Press has added its second roll-to-roll EFI VUTEk GS5000r superwide-format UV inkjet printer.

The two VUTEk GS5000r printers are the only such systems installed in Ohio. With their five-meter width and their ability to print on up to three media rolls simultaneously, the printers provide the signage production capacity needed to meet increasing demand from retailers and other businesses West-Camp serves.

“Superwide-format printing has continued to grow since we installed our very first VUTEk printer seven years ago,” said Ed Evans, West-Camp’s CEO. “Signage and graphics work has expanded to represent 20 percent of our business, and the growth will continue with the GS5000r printers because they broaden the range of applications we can produce.”

Strategic planning for superwide-format success

West-Camp Press has always taken a progressive approach to superwide-format opportunities, adopting leading-edge technologies as they become available. The company first chose a pair of EFI VUTEk hybrid roll/flatbed printers for signage and graphics work because of their high uptime and ability to run multiple shifts. The addition of the VUTEk GS5000r printers, with important printing capabilities like white ink and multi-layer printing, opens doors to more creative and higher-margin applications.

“West-Camp Press is an excellent example of a company that envisioned a new revenue stream, made a shrewd assessment of the technologies available, and executed by delivering results to its customers,” noted Frank Mallozzi, senior vice president, worldwide sales and marketing, EFI. “The team at West-Camp willed their way to becoming a respected, high-end signage provider, and we are glad that they relied on EFI to help make that happen.”

The EFI VUTEk GS5000r model installed at West-Camp prints in up to eight colors, plus white, and produces premium-value, indoor and outdoor graphics at resolutions up to 1,000 dpi. With production level output speeds, the VUTEK GS5000r printer gives graphic arts professionals the ultimate combination of quality, productivity and versatility.

EFI Fiery proServers installed with the printers give West-Camp’s operators the ability to manage printing modes, carriage speed, curing, shutter modes and other essential details while receiving real-time printer status, job status and consumable usage updates. The Fiery proServers include a parallel-processing production RIP and comprehensive color management tools, as well as default media profiles and automated workflow features.

West-Camp’s stance on advanced technology extends to its workflow infrastructure. The company recently upgraded its workflow operations with EFI Pace MIS software, and bolstered its Web-to-print operations with EFI’s OPS product. The Web-to-print, MIS and Fiery platforms can complement each other through an integrated framework that streamlines business management tasks across the entire organization.

EFI will showcase VUTEk printing technologies at the upcoming ISA International Sign Expo in Orlando, FL, April 24-26, in booth 1812.

About EFI
EFI is a worldwide provider of products, technology and services leading the transformation of analog to digital imaging. Based in Silicon Valley, with offices around the globe, the company's powerful integrated product portfolio includes digital front-end servers; superwide, wide-format, label and ceramic inkjet presses and inks; production workflow, Web-to-print, and business automation software; and office, enterprise and mobile cloud solutions. These products allow users to produce, communicate and share information in an easy and effective way, and enable businesses to increase their profits, productivity, and efficiency.

Source: EFI.