Whatever Happened to Cross-Media Publishing? --McIlroy

As of February 2003, the top 10 Web brands as measured by unique audience by Nielsen/NetRatings are Yahoo, Microsoft, MSN, AOL, Google, Amazon, Real, eBay, Lycos Networks and the About Network. The About Network is owned by Primedia, a company formed around print, though the About Network Website has no print analog. All the other sites are search engines, entertainment and e-commerce sites, with little or no connection to the world of print.