Where do E-services “Fit” in Printing?

How important are process automation and e-commerce capabilities to a printer’s success in working with today’s emerging “demand specifiers?” Doug Traxler is executive vice president of Webb/Mason, based in Hunt Valley, MD.

Webb/ Mason is an $85 million company specializing in online brand management, creative and print services. The company works with nearly 200 “preferred partners” nationwide, matching their services to the needs of more than 400 active customers.