Value of Retaining Clients —Sherburne

Shifts the wrong way in any of these metrics can indicate an emerging problem and should be addressed immediately to determine the reason and what can be done to reverse the trend.

Finally, you should ensure that you offer the best possible customer experience, from the time the buyer first conceives of a project or contacts you for a quote, through the quoting and ordering process, production, delivery, invoicing and followup to ensure the project met or exceeded expectations.