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Support Your Digital Imaging Team
A well-informed digital wide-format salesperson will be able to interpret the interests of your customers and find beneficial applications. With a clear understanding of customer needs, they will be better prepared to select the most suitable wide-format technologies. Your salesperson will help target new markets where digital wide-format capability is the ticket for admission. He/she will play a critical role as you move your corporate culture past conventional "print think" to embrace a new way of working with your customers.
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Michael Robertson
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